Factors That Influence Travelers’ Choice Of Airline For International Tourism Trip With Special Reference To Murtala Mohammed International Airport, Lagos
The study had five specific objectives and was guided by five research questions and one hypothesis. Data for the research was generated using structured questionnaire. The data generated was analyzed using simple descriptive analysis and ANOVA . The study revealed that safety and security, timeliness, ease of booking, cost, cabin services, crew friendliness, recommendation of travel agents, baggage services, airline image, and car rental facilities were the factors that influence travelers’ choice of airline. Recommendations were made based on the findings. Download
Instant paper submission
Free plagiarism checking
No copyright transfer
Subject specific journals
Author loyalty reward