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Determinant Of The Factors Affecting Profitability In Cattle Marketing In Mubi Local Government Area Of Adamawa State, Nigeria
This study analyzed the determinants of the factors affecting profitability in cattle market in Mubi local government area of Adamawa state, Nigeria. The specific objectives of the study were to: estimate the market margin and profit of the intermediaries; determine the difference between the costs and returns of the marketing intermediaries and determine the factors affecting profitability in cattle marketing in the study area. Random Sampling technique was employed to select 123 respondents in Mubi International Cattle Market. Primary data was collected through the use of structured questionnaire from the market in Adamawa state, Nigeria.
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